France launch pack
On requestone-off project, scope agreed on the call
Everything needed to start: positioning, key French web pages, a list of target accounts, a first outreach sequence and a launch plan.
France market entry launch your B2B marketing in France
French buyers expect to be addressed in French, by someone who knows how they buy.
Start with a launch pack at a fixed price, then keep a country marketing manager a few days a month.
Book a free 30-minute callSee pricing
In English or German:
you describe your plans for France, we tell you which format fits.
What is the France launch pack?
The France launch pack gives a foreign B2B company what it needs to start marketing in France: a French positioning, key web pages written for French buyers rather than translated, a list of target accounts drawn from the official French company register, and a first outreach sequence in French. LOAD Agence Marketing, a French B2B marketing agency and a business of Groupe STMZ, delivers it at a price on request, with the exact scope agreed on a free 30-minute call. For ongoing work, a part-time country marketing manager is available, with a day rate on request.
Why a translated website is not enough
- French buyers search Google with their own words, which are rarely the translation of yours
- Your competitors in France are not the ones you know at home
- An email in approximate French is deleted before it is read
- Your sales team needs a list of French accounts, not a market study
- Hiring a full-time marketer in France is a heavy commitment before the first customer
Two formats, prices on request
Country marketing manager
Day rate on requesta few days a month, reviewed each month
A French marketing lead a few days a month: runs the plan, briefs local providers, checks what they deliver and reports to your head office in English or German.
The two combine: the pack lays the foundations, the country marketing manager carries them forward.
Prices exclude VAT; for businesses outside France, the VAT treatment is stated on the invoice. Invoices are issued by Groupe STMZ, a French company of which LOAD Agence Marketing is a business.
What the launch pack includes
Included
- A snapshot of the French market: how buyers search for your offer, and your main competitors in France
- Your positioning and key messages, adapted for French buyers
- Key web pages written in French, with titles and meta descriptions for Google
- A list of target accounts in France matching your ideal customer profile, with their executives
- A first outreach sequence in French, ready to send
- A launch plan, presented to your team in English or German
Not included
- Publishing the pages on your website
- Sending the outreach campaign
- Advertising budgets, trade show fees and software subscriptions
- Legal, tax and company registration matters in France
Four ways to start marketing in France
| Criterion | Translate your website | France launch pack | Country marketing manager | Hire a marketer in France |
|---|---|---|---|---|
| What you pay | Translation fees | On request, once | Day rate on request, per day worked | A French salary and employer costs |
| Written for French buyers | No, your words translated | Yes | Yes | Yes |
| Target accounts and outreach | No | Target accounts and a sequence | Run month after month | Once they are hired |
| Commitment | None | One-off project | Days reviewed each month | Employment contract |
Swipe the table to see all columns.
Is it the right format for you?
Yes, if
- You sell to businesses and already have customers in your home market
- You want to test France before hiring someone locally
- Someone in your team, or a partner, can follow up French leads
No, if
- You need legal, tax or company registration support: that is a job for a lawyer or an accountant
- You only want your website translated: a translation agency will cost less
- You sell to consumers: our work is B2B only
How the France launch pack works
The call
Thirty minutes, free of charge, to understand your offer, your customers at home and your goals for France.
The kick-off
Once the pack is ordered, an interview with your team to gather what we need. After that, your time is limited to reviewing.
We build
Market snapshot, positioning, French pages, target accounts and outreach sequence. You review each deliverable in English or German.
The handover
We present the launch plan to your team. The country marketing manager can then carry it forward.
Who is behind LOAD Agence Marketing
A French B2B agency
Founded in 2025 by two Sorbonne graduates, LOAD Agence Marketing is a business of Groupe STMZ, a French simplified joint-stock company registered in Sedan.
Large-company experience
Through their past missions, its founders have worked with groups such as Dassault Systèmes, Renault, Gucci and Unilever.
On the ground in France
Based in the Paris region and the Ardennes. It also publishes LOAD Hive, an AI marketing team.
Frequently asked questions about entering the French market
How much does it cost to launch B2B marketing in France?
At LOAD Agence Marketing, the France launch pack is priced on request, after a free 30-minute call. It includes positioning, key French web pages, a list of target accounts, a French outreach sequence and a launch plan; the exact scope is agreed on the call. The day rate of a part-time country marketing manager is also on request.
Do you just translate our website?
No. The pages are written in French for French buyers, starting from how they search for your offer on Google. Translation keeps your words; French buyers use their own.
In which language do we work together?
In English or German with your head office. Deliverables for the French market are written in French; the plan and the reports are presented in your language.
What does a country marketing manager do?
They act as your marketing lead for France a few days a month: they run the launch plan, brief local providers, check what they deliver, and report to your head office. The number of days is agreed on the call and reviewed each month.
Where do the target accounts come from?
From the official French company register, filtered by activity code, region, size and revenue, then checked against your ideal customer profile. They are companies and their executives, not a purchased mailing list.
Let's talk about France
Thirty minutes, in English or German, to see which format fits your launch.
Pick a slot in the calendar, or email contact@load-agence-marketing.fr.
Booking calendar
Pick a thirty-minute slot directly, no prior exchange needed.
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